Creating competitive battle cards

Effective battle card design is all about finding the right battle card for the right person at the right time. There are many different parts and many different people involved in sale, from internal and technical sales to account managers and customer support. For this reason, a battle card has to be many things to many people to be both effective and customer-centric. The customers we serve are internal sales people, as they are the ones who use battle cards the most, but an effective battle card can also be translated to different languages and departments.

Get a complete in depth look at creating competitive battlecards here! https://www.competeiq.io/battle-cards-indepth